Keep Calm and ...

『Winners』でお会計待ちしてる時に見つけた。

やっぱり買うでしょう、、、この缶カン♪

因に中身は 'English Breakfast Tea' ざます。

最近デザイン・トレンドとして復活したこのデザインの由来：

On the eve of World War Ⅱ the British Government printed 2.5 million Keep Calm and Carry On posters. The aim of this simple five word statement was to convey to the country a message of reassurance for the troubled times that lay ahead.

The posters went unused and subsequently destroyedat the end of the war.  Some 55 years later 

a second hand book dealer in the North of England discovered a copy of the poster in a box of books bought at auction.  That find marked the rebirth and launch of the Keep Calm and Carry On

message into the 21st Century.

Keep Calm And Carry On Beverage Company Ltd.

London, UK

の「お詰め」だそうで、

まんま会社名になってるのが面白い。